Trudy B. Kremer joined Jackson Spalding more than two decades ago with a focus on strategic communications coaching for senior executives. Her expertise grew out of her work with NBC national news. She has prepared hundreds of executives and experts for prime-time performances from organizations including The Coca-Cola Company, Chick-fil-A, Orkin, Delta Air Lines, Children’s Healthcare of Atlanta, Federal Home Loan Bank of Atlanta, L.L.Bean and Publix Super Markets.
She is a seasoned crisis strategist, guiding clients through complicated, high-profile issues. As a member of Jackson Spalding’s executive team, she contributes significantly to the agency’s growth and long-range planning.
Her broadcast career began at Barcelona’s 1992 Olympics with NBC Sports, followed by a move to NBC’s New York headquarters, working for Saturday Night Live, Late Night with Conan O’Brien and Donahue. In 1993, Trudy joined NBC Nightly News with Tom Brokaw. She was the lead researcher for Nightly News coverage of the 1996 Olympics, broadcasted and anchored live on-location in Atlanta. She remained in Atlanta as associate producer for the NBC News Atlanta Bureau, covering major news events, such as the school shootings in Littleton, Colorado, John Glenn’s return to space and JFK Jr.’s death for the TODAY show, NBC Nightly News, MSNBC and CNBC.
Trudy is often tapped to speak to organizations on the topics of confidence in communications, crisis communications and workplace dynamics. She has also facilitated and participated in panels on a variety of topics.
Trudy holds a bachelor’s degree from Duke University with a major in Art History. She has one less goal on her “bucket list” now that she has successfully crossed the finish line at the San Diego Rock ‘n’ Roll Marathon, a feat that ranks her as “Super Mom” with her husband and two sons. She is a graduate of Leadership Atlanta’s class of 2020 and serves on the boards of the Rich Foundation, Central Atlanta Progress, and the Atlanta History Center. Trudy is co-chair of the Americas region of PROI, an international network of best-in-class, independently owned agencies.