As Content Marketing Strategist, Thaïs guides brands in communicating stories and ideas through thoughtfully crafted, data-based content. Her efforts help drive brand awareness, boost web traffic, increase lead conversions, and strengthen customer loyalty — all through helpful and relevant blogs, podcasts, articles, videos, webinars, live broadcasts, and more.
Thaïs began her marketing career with The Marketing Directors in Atlanta and continued to serve the real estate industry through positions with ECi|Lasso CRM, Do You Convert, and Group Two Advertising. She has 15 years of integrated marketing experience but loves content for its challenge of finding meaningful and interesting new ways to connect with people.
Thaïs graduated with degrees in Communications and French from Oglethorpe University in Atlanta, where she was named to the Dean’s List and served as Features Editor of the campus newspaper, The Stormy Petrel. Always exploring new possibilities, she completed college internships in marketing, publishing, and public relations. She also spent a semester at La Sorbonne in Paris, where she managed to earn a certificate in French language studies between eating crepes and baguettes.
Thaïs’ thirst for learning has never waned. Since college, she has completed several marketing certifications and post-graduate courses and earned a Georgia real estate license.
On the weekends, Thaïs soaks up the Atlanta sunshine in parks, at festivals, or on a patio with a sweet tea in hand. She loves traveling and has vowed to visit somewhere new each year – whether that’s a city within the country or somewhere abroad. She believes travel can broaden anyone’s thinking and credits it for her ability to find common ground with anyone, from anywhere.
Originally from New Orleans, Thaïs is now happily settled in Gwinnett County with her husband and son, where she spends her time marveling at the sheer number of trees and making lists for home renovation projects. She keeps her writing skills sharp by freelancing from time to time; her latest writings have appeared in Curl and Pro Builder magazines.