Alicia Fajardo Noohi
Chowning J. Aguilera
Chowning J. Aguilera
Chowning, one of Jackson Spalding’s co-owners, leads our Client Advisory discipline—a group who is passionate about advancing client brands across thoughtful, strategic and orchestrated integrated initiatives. Prior to this role, she ran the JS healthcare marketing practice, which rapidly grew under her guidance and continues to represent healthcare brands beloved by many.
Chowning joined our team after building out a marketing function and launching a disruptor tech brand that successfully exited to a Fortune 500 company. Prior to that, Chowning spent more than a decade at Dodge Communications (now known as MERGE), where she held many roles from overseeing the agency’s business, operational and client functions to being a leading strategic advisor to healthcare organizations and global companies developing healthcare-related verticals. She’s pretty much done it all—establishing and positioning new brands, launching service lines and products, reversing negative public perception and combatting crises, and conceiving and advancing large, multi-year brand campaigns, all while helping companies reach their most important business goals.
While she still touts a deep healthcare business acumen from engagements with Medela, Piedmont Healthcare, Shepherd Center, Deloitte’s healthcare division, Stericycle and myriad others, Chowning’s superpower is x-ray vision that enables her to see around corners, identify business challenges and craft thoughtful strategies that ignite brands.
Always interested in paths less traveled, Chowning resigned from her soccer career in her youth to play Ultimate Frisbee. This adventure took her all the way to a gold medal win in Germany and straight on to the University of Georgia where she found her love for strategic communications and marketing. Based in Atlanta, Chowning serves as a mentor to many inside and outside of JS, is an active community member through volunteerism and board seats and is most passionate (in order of importance) about her two daughters, pets and 22+ houseplants.
brand strategy , content marketing , content strategy , corporate communications , crisis management , health sector , product launches , public relations