Callie grew up in a news gathering family, so deadline management, multi-tasking and problem-solving are in her DNA. She applies all these character traits to her role on the publicity teams for Primrose Schools and Grady Health Systems. When time permits, she’s also a key contributor to Jackson Spalding’s Crisis and Corporate Social Responsibility consultancies.
A native of Montgomery, Ala., Callie graduated, magna cum laude, from The University of Alabama. She began her career in the Office of Congressman Bobby Bright, serving as a field representative and press assistant. This was a logical move, given her interest in political science, but ultimately the journalism genes won out.
Her next stop was WSFA 12 News, the NBC affiliate in her hometown. She advanced quickly and landed an overnight position producing the #1 morning show the same day that a devastating tornado blasted through the state. Later, she was named producer for the 5 p.m. and 10 p.m. newscasts and coordinated breaking news coverage for the Midland City hostage crisis that became a national story when a school bus driver was murdered and a 5-year-old boy was held captive for a week. The FOX affiliate in Birmingham came calling next, and Callie spent two and a half years there producing the 5:30 newscast.
Never one to sit idle, she also squeezed in a part-time traffic and production manager job and freelance writing for Prime Magazine, winning three first-place awards from the North American Mature Publishers Association.
Half of her ancestry is Greek and her given name is actually Calliope, which means “the beautiful voice.” Hers is alto and she uses it from time to time in community theatre and as a certified Teacher of English as a Second Language (TESOL).
community relations , crisis management , CSR , media relations