Technology

We’ve worked with world-class, transformative technology companies, from start-up brands with a single non-compensated employee to tech brands that set global standards for the internet. Our team has a unique mix of expertise in the business, creative and engineering fields, allowing us to launch products, brands and community impact programs for world-renowned giants and start-ups alike.

Jackson Spalding thrives on our ability to drive meaningful results through coordinated public relations efforts for our tech clients. Most notably, we create measurable impact by leveraging strategic and targeted media relations, relationship-building with key influencers, local event production and special programming, and social media and content marketing.

Technology Clients

  • Google
  • Honeywell
  • Mailchimp
  • Georgia Transmission
  • Salesforce
  • Cherry Street Energy
  • Colortech
  • Southwire
  • Georgia-Pacific
  • Flexdrive
Client Impact

Google

Jackson Spalding has supported Google in many localized and community-driven efforts – including the Atlanta launch of Google Fiber, where we kicked off a full day of influencer events resulting in nearly 20M media impressions. To strengthen Google’s footprint in the Atlanta area, we supported the brand in planning and executing its four annual Gravity Games in partnership with Georgia Tech and the City of Douglasville. The gravity-only car race was designed to increase students’ interest in STEM fields. In 2018, Gravity Games reached a record-breaking number of 2,000+ attendees with 50 teams participating from 28 Georgia schools. 
Client Impact

Flexdrive

A technology-based, car-share membership service, this start-up hired Jackson Spalding to help them visually rebrand, create a new digital strategy to attract B2B and B2C audiences and assets for the go-to-market campaigns. Jackson Spalding developed a website, video, collateral, paid media, and a social media calendar and content. Initial results against KPIs outpaced goals, driving 24,000 monthly landing page views and 6,500 app downloads.
Client Impact

Georgia Transmission Corporation

The link between the state’s energy generators and local Energy Management Control Systems (EMCs), Georgia Transmission Corporation tasked us with strengthening and maintaining their stakeholder engagement efforts. To do so, Jackson Spalding has led the planning, concepting, design and implementation of GTC's annual advertising and direct mail campaign for the past 15 years.