The pursuit of excellence is in our company DNA. We love doing great work for our clients and helping them reach their business goals. While we aren’t in it for the glory of winning awards, it was nice to be recognized by industry colleagues with a total of eight 2019 ADDY Award wins. This annual event hosted by the Atlanta Ad Club celebrates the best work produced by the city’s creative community.
The range of projects and accolades we received this year speaks volumes about our creative team’s range of strengths, which resulted in compelling logos, videos, and out-of-home installations.
Without further ado, here is the award-winning work:
Gold
Mellow Mushroom – Elements of Advertising, Illustration, Series
When Mellow Mushroom asked to get “out there” with some illustration work for their Yellow Room Store streetwear brand and 2019 calendar, we did – providing fresh takes on the classic Alice and signature mushrooms.
Nod Hill – Sales Promotion, Packaging Campaign
Capturing the attention of consumers can be tricky – especially when they’re standing in a crowded aisle of craft beers. Jackson Spalding’s Steely Works Studio developed eye-catching designs for the Connecticut-based brewery.
Half-Moon Threadworks – Elements of Advertising, Visual, Logo Design
For the Half-Moon Outfitters’ Threadworks logo, Steely Works developed a custom font and dynamic visual that could be featured on variety of materials without loss of quality.
Silver
Primrose – Internet Commercial, Single Spot
With an emotional video that featured real parents at its core, the #LetGuiltGo campaign was designed to create meaningful digital discussions about parenting and bolster both visibility and consideration of the Primrose brand.
Salesforce – Out-of-Home, Interior, Single Wall Illustration
This Steely Works project transformed a 108-foot wall inside of Salesforce’s headquarters into a larger-than-life animated “It’s a Small World” mural. featuring waterfalls, tree houses, and a lazy river.
Sobieski Vodka – Sales Promotion, Packaging, Single Unit
This thoughtful bottle design tells the story of the Polish king and namesake of this vodka brand, Jan III Sobieski, who is often referred to as “the Lion of Lechistan.”
Our House – Cross-platform, Integrated Public Service Campaign
Our House, an Atlanta-based shelter that aims to break the chains of homelessness, engaged Jackson Spalding to celebrate their 30th anniversary with a fundraiser. Together, we launched the first ever #Wheels4Walls event that asked participants to sleep in their vehicles for one night as an act of solidarity to experience what many homeless families face every night.
Wheels4Walls_01 from Jackson Spalding on Vimeo.
Bronze
Jackson Spalding – Advertising Industry Self- Promotion, Film, Video & Sound
Particularly in an agency environment, a structured approach to creativity can yield better results. This mock advertisement serves as a great reminder to not let procedureaplexia get in the way of your team’s success.
SOTA 2018 | Better Process from Jackson Spalding on Vimeo.
About Jackson Spalding
Jackson Spalding was founded in 1995 with a vision to be the most trusted and respected marketing communications agency. The agency has more than 160 full-time employees in Atlanta, Athens, Ga., and Dallas offices, as well as outposts in San Francisco, Los Angeles, Nashville, Detroit, New York, Spartanburg, and Houston.
In 2017, the Holmes Report named Jackson Spalding as the #1 agency to work for in North America. Additionally, PRWeek ranked Jackson Spalding among the Best Places to Work in the U.S. For five consecutive years, The Atlanta Journal-Constitution has ranked Jackson Spalding as the best agency to work for in Atlanta, the agency’s founding market, and a top 15 company to work for in any industry.
The Jackson Spalding client family includes Chick-fil-A, Children’s Healthcare of Atlanta, The Coca-Cola Company, Delta Air Lines, Google, Grady Health System, Honeywell, Interstate Batteries, Mattress Firm, Orkin, Perdue Farms, Primrose Schools, SCANA Energy, Toyota, the University of Georgia and other highly respected organizations.