Jackson Spalding Participates in Global Exchange with PROI

ATLANTA, Sept. 17, 2009—Atlanta-based Jackson Spalding will say “G’day!” to Tracy Stephenson, a visiting professional from Red PR in Australia, while Buckhead resident Ashlee Stubits joins Tracy’s mates in Brisbane for a one-month work exchange beginning in mid-September. The women are participants in a business exchange program through the Public Relations Organisation International (PROI), the largest global network of independent public relations firms. During the exchange, Stubits and Stephenson will have the opportunity to work on new accounts and glean new ideas for their respective agencies.

“We are delighted to participate in this exchange,” said Bo Spalding, co-founder of Jackson Spalding. “It’s a wonderful way to stimulate new ideas for our clients, broaden the horizons of the participants and therefore our firms, and make our PROI network stronger.” Spalding said this was the second year that his firm initiated a global exchange.

Jackson Spalding’s management team selected Stubits in honor of her 10-year anniversary with the firm; her account leadership and her achievements as chair of the Jackson Spalding mentoring team. Stubits will blog about her Australian experience at http://www.aussieashlee.blogspot.com.

Stephenson is an account lead at Red PR, working primarily for consumer-based companies.

While in Atlanta, she plans to share communications trends from Down Under while working on a mix of Brisbane and Atlanta projects. Stubits will do the same, hoping to work with some of Red PR’s retail clients.

“As relatively new members of the PROI network, we are thrilled to jump into this partnership,” said Fleur Madden-Topley, managing director of Red PR. “It’s a fantastic opportunity and we hope it’s the first of many international exchanges to come.”

Stephenson graduated from the University of Queensland with a dual degree in Business Communications and Social Science (PR major) in 2006 and has several years experience in communications and public relations agencies and gained invaluable experience working in the media centre of the 2006 Commonwealth Games in Melbourne.

An Atlanta native, Stubits graduated from The Lovett School and earned a degree in Communications from Wake Forest University in 1999. Following graduation she became an intern at Jackson Spalding and has built her career from there.

About Red PR:

Red Public Relations is Australia’s leading lifestyle public relations and communications agency specializing in both internal and external communications, across B2B and B2C streams. Its services include publicity and media relations, event management and sponsorship alignment as well as media training, corporate communications, crisis management and social media integration. Red PR’s services extend to a range of consumer industries including fashion, beauty, hospitality, property development, travel and lifestyle. With headquarters in Brisbane and a presence in Sydney and Melbourne, Red PR has capacity for both local South East Queensland campaigns and major national projects. Red PR’s diverse client portfolio ranges in scale from local SMEs to major national franchise groups and multinational blue chip companies. In 2008 Red PR become the first and only Australian partner of the PROI global network. For more information, please visit www.redpr.com.au